Media coverage of ESG topics has grown eightfold since 2018, becoming one of the primary drivers of reputation for brands and organizations. Successful communication strategies for CEOs, therefore, shift the focus of key messaging elements to ESG themes.
In this webinar, Falk Rehkopf (CEO, Plotlights) and Eric Ziller (COO, pressrelations) explore how CEOs utilize “Voice Ownership” to steer their organization’s reputation, brand equity, and market value.
Below you can find a recording of this webinar, on our blog you can find the session’s key takeaways and here you can download the webinar slides.